For those of you who don’t know, Sales force is a POS system that helps small to big companies navigate their sales journey and become more efficient with sales and customer service. Salesforce is a sales tool that helps you with the small analytical stuff so you can focus on your customers and making sales.
One of the amazing opportunities sales force gives people is way to keep learning to advance your marketing skills and how to use their software.
For one of my classes I had to choose a few Modules from Trailhead to better my ‘self’ learning after i graduate.
I did 3 different modules from Trailhead:
Advertising Studio Implication
Advertising Studio is a tool within Sales force but shows you how to advertising seamlessly on facebook, instagram and other social media.
2. Marketing Cloud Basics
Marketing cloud basics is a look into Hubspot’s Marketing cloud where they convert all of the data from all employees and devices from a company into one cloud hub.
3. Audience Segmentation
This module is great for showing marketers how to segment all of their customers and audiences into one area to marketing to them on a more one on one approach. Segmenting audiences by hobbies, age and preferences will give the information you market to them more strategic and targeted to their needs.
When you keep educating yourself outside of college not only makes you a better employee or marketer but it keeps you up to date on the ever changing world of market and advertising.
Marki xx
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